I did the PMM Core Certification recently. Super easy to sign up, great people / support behind the scenes when I needed to moving my booking. The course itself was well presented, the content exactly... Ver más
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I did the PMM Core Certification recently. Super easy to sign up, great people / support behind the scenes when I needed to moving my booking. The course itself was well presented, the content exactly... Ver más
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The PMA Scholar Program delivers tremendous value from start to finish. The course breaks down complex PMM concepts, such as connecting metrics to business outcomes, leading vs. lagging indicators, an... Ver más
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The Brand Marketing Master course transformed how I think about Brand vs. Product Marketing. The frameworks, case studies, and exercises made everything finally click — especially the parts that fille... Ver más
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PMA is the leading resource for PMMs. They've really built a strong reputation and partnerships with leaders across services and product orgs. I've taken some of their certifications - some are better... Ver más
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PMA is the go-to place for 1,000s of product marketers. Online resources, 24/7 communities, global events, reports, awards, courses, mentors, jobs and podcasts. We’ve got it all.
147 De Beauvoir Road, N1 4DL, LONDON, Reino Unido
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I loved the thoroughness of the application process, timeliness of the feedback, the richness of the content, the networking opportunities that the mentorship sessions provided, and ultimately, the overall organisation of the program.

Respuesta de Product Marketing Alliance
I took the Product Marketing Core Certification course and loved how well the content was put together. As a junior product marketer, it was important for me to finish the course with a clear roadmap of activities I can incorporate into our company's operations, and that is exactly what I've got 🙏

Respuesta de Product Marketing Alliance
The PMA program provided a comprehensive and in-depth understanding of product marketing, along with templates and frameworks that can be immediately apply to PMM job scenarios. The focus on both foundational concepts and advanced tactics, combined with expert insights and practical case studies, made it an invaluable experience

Respuesta de Product Marketing Alliance
I learned a lot.
I love that I can always go back to the resource.
Highly recommend it.

Respuesta de Product Marketing Alliance
Very detailed and helpful explanations of all the important topics PMMs face. Love the templates. Already used them while going through the course.

Respuesta de Product Marketing Alliance
Well researched, in-depth content with a lot of guest lectures from top talent. I highly recommend it and consider it as great value for money.

Respuesta de Product Marketing Alliance
Completed the PMM Leadership course and found it to be an excellent and valuable course that provided actionable takeaways that will add value to me and my organisation immediately.

Respuesta de Product Marketing Alliance
The course gives a good overview on the tasks that a Product Marketing should take care of and gives a good perspective on the mindset to adopt.

Respuesta de Product Marketing Alliance
Deep subject matter knowledge and experience presented in a systematic way with clear frameworks and guide to action. Love it!

Respuesta de Product Marketing Alliance
The course has a overall konwledge about product marketing and help me swift to the position of PMM.

Respuesta de Product Marketing Alliance
I convinced my old company to send me to a Product Marketing Alliance conference last year. Part of the conference attendance was a membership. Buried deep in the terms and conditions, it mentioned auto-renewal, but nowhere in the purchasing process did I realize I was signing up to be automatically charged 2K the following year. I didn't get any warnings and I didn't notice the charge come through for a few days and then saw I had an unusually high credit card balance. I was shocked, but figured it was an easy to fix mistake. This has happened before with services that auto-renew. I reached out and the support team wrote back saying they had warned me (which they hadn't) and that because it's in the Ts&Cs they can't give me a refund. I checked the invoices for both purchases and it says nothing about how to cancel or even that it was an auto-renew. In California auto-renewals have to be super clear and concise and they need to also provide a 100% number to cancel as well as provide a warning 45 and 15 days before charging the card. I got no such warning. I've now filed complaints with their support, reached out to people via the slack channel, and finally disputed the charge with my bank. They've only issued one response and ignored all my other complaints. This has been a terrible experience. Most Americans don't have $400 in savings, $2K is an extreme amount to not double double check before charging. Completely unkind and unprofessional.

Respuesta de Product Marketing Alliance
I had an incredible experience with the PMC core certification. It consisted of live workshops, on-demand video content, and industry best practice templates that be used to implement within your day to day as a PMM.

Respuesta de Product Marketing Alliance
The content in PMA courses is always clear and well-explained. There's a good mix of validating some existing activities and beliefs for newer PMMs, whilst also giving you the tools and ideas that you can either implement asap or mull over for future projects and longer-term improvements. Having life-long access to the course and the materials to refer back to when needed is great.

Respuesta de Product Marketing Alliance
Whether you're a seasoned product marketer, new to the craft, or curious about the art and science of product marketing, this course is for you. From the basics of positioning and messaging, Research, and OKRs, to the nuances of personas, GTM strategy, and analysis and optimization...This course will equip you with the insights, tools, templates, and real-life examples to elevate your impact as a product marketer. I already have so many ideas to take back to my day-to-day work!

Respuesta de Product Marketing Alliance
After connecting with a colleague on ways to upskill to becoming a Product Marketer and utilize my continuous learning budget at my company, they recommended to take some courses with Product Marketing Alliance and I'm so happy to have done so! I took the Sales Enablement Certificate course to formalize my current knowledge and I took away tons of key insights! The course was really well paced, the platform is really easy to navigate and looks great, information was easy to digest and a lot of content to take away to use for a lifetime! I could've finished this course sooner, as it's self paced, but took some time with it. I'm looking forward to taking another course with PMA and highly recommend.

Respuesta de Product Marketing Alliance
The courses at PMA are not only educational, but also practical. You really take a lot away with you and receive sufficient documentation for repetition and practice.

Respuesta de Product Marketing Alliance
It is a quite comprehensive PMM course. I found the non-obligatory interviews and lectures the most interesting and useful.

Respuesta de Product Marketing Alliance
A must-have course for all product marketers out there to polish their key PM skills and bring more meaning and value to their day-to-day work.

Respuesta de Product Marketing Alliance
The resources are pretty well done and quite useful in the day-to-day life of a product marketing manager. Of course, one size doesn't fit all, but the templates and other resources can be customized based on requirements.

Respuesta de Product Marketing Alliance
In terms of teaching support, I missed having everything said in the video in written form as well as the videos with subtitles in other languages, such as Portuguese.

Respuesta de Product Marketing Alliance
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