Avoid ordering from this company at all costs!
I am sharing my deeply distressing experience with Je Roche Bradford to warn others. Between April-October 2025 we dealt with this company, ordering outfits for my sister’s wedding turned into an extremely stressful situation, with repeated delays, lies and excuses.
We ordered 3 outfits, including a bridal dress, and were assured all would arrive together. My £450 outfit (deposit paid £225) never arrived, while the bridal outfit did. Despite repeated calls and messages, I was misled with promises of delivery. My mum’s outfit (deposit £215 paid) was also delayed, and when it arrived, it was far too small—essentially child-sized. The outfit fit my 7 year old cousin, see image attached. My mum is a size 12 and they still wanted her to try the outfit on. Farid and Adam offered no practical solution, and she broke down in tears in the shop. No apology was offered; instead, they placed jewellery on her as if that would help.
When I visited the shop on 28 September 2025 I was told my outfit could not be done. I was offered an off-the-shelf outfit which was damaged and missing a skirt. They promised skirts, matching scarves, and tailoring, but never followed through and provided these. They suggested ordering a new outfit from Pakistan and said it would arrive within 10 days, however I explained that I am worried this would not come in time, but still went ahead with it. I agreed to take the in-store outfit as a temporary BACKUP, on the condition that I could return it when my original dress I ordered arrived, and I asked for skirt options. He kept the backup outfit for tailoring and promised to send skirt photos the next day. Despite saying he would send, he never did.
A few days later, I am contacting Farid to request an update on the outfit, I also wanted to discuss a situation that had recently gone viral on Snapchat, where another woman had accused them of taking her money and failing to deliver her bridal outfit. When I raised this with him, the conversation escalated immediately. He began swearing and aggressively saying that he “does not give a f*** about reviews” and that “reviews don’t mean f*** all.” I stayed calm and told him to remain professional, as I did not want an argument.
He went on to make extremely inappropriate and alarming comments about a woman. He claimed that he had “got someone’s face smashed in” and made further derogatory remarks about her, calling her a prostitute. He spoke rudely to us and when my mum raised her voice in distress, he proceeded to call her a “fat b***" over the phone. This was absolutely disgusting and disgraceful behaviour — no customer, let alone a woman of her age and respect, should ever be spoken to in that manner. He tells me at the end of the phone call that I will not be receiving my outfit and thats Final.
He then texts me to say that the outfit would arrive by Monday. This was confusing as he just switched to sending casual updates as if nothing had happened. He offers to refund my outfit while still allowing me to wear it for the wedding and return it afterwards — He offered to fix the back up dress at his Manchester store. We agreed on a date and time, I was on the way I called to confirm he was there and he claimed he just left the Bradford store and was stuck in traffic and tells me to go instead to a tailors home — someone I had never met. Given his previous threats, I did not feel safe doing that. I told him I would go to the shop and wait there, but he immediately changed his story again, saying the tailor would be leaving. It became clear that he was giving inconsistent information and making excuses. I genuinely do not know what his intentions were, but looking back, I am relieved that I turned around and did not continue to the shop that day. The situation felt unsafe, and I am glad I protected myself.
The business has stopped communicating with us entirely. I will be issuing court proceedings against this company. I have retained further recordings, photos, and written evidence of everything mentioned here.
10 de noviembre de 2025
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