Even though we are already married, I was quite anxious about this journey. I basically wanted to upgrade my ring to a bigger and more stylish one. After getting in touch with various places, includin... Ver más
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Even though we are already married, I was quite anxious about this journey. I basically wanted to upgrade my ring to a bigger and more stylish one. After getting in touch with various places, includin... Ver más
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5 star service again from Francesco we returned back to him for our wedding bands and he really couldn’t do enough for us. His work is exceptional and customer service is spot on thanks again mate
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I honestly can’t recommend Francesco and the team enough. They went above and beyond from start to finish to make sure I got the right ring, with the alterations and finishing completed to an ex... Ver más
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Fiancee was extremely happy with her bespoke ring, putting together the stones and design, more than was asked. Francesco was patient - as we changed our minds on diamond styles a few times, and was... Ver más
La empresa ha respondido
Primo Diamonds specialises in bespoke engagement rings and personalised diamond guidance. Clients work directly with an independent diamond specialist to explore lab-grown and natural diamonds, understand certification, and design custom pieces. The focus is on clear explanations, transparent pricing, and a relaxed, no-pressure experience throughout the process.
The Record Hall, EC1N 7RJ, London, Reino Unido
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Thank you so much Francesco & Primo Diamonds.
You made the perfect ring for our engagement, my fiancée is stunned by the beauty and quality, more importantly happier than I could have dreamed. Thanks for completing this around my budget and showing me all the options, shape, size, clarity, cost, the works! You made it very easy for me and relieved the stress of making the wrong choice.

Respuesta de Primo Diamonds
My fiancé purchased the most amazing engagement ring from Primo Diamonds. I have always wanted an emerald ring and Primo diamonds were able to source a beautiful Zambian emerald for me. I had the pleasure of meeting Francesco when we went back in for a free of charge fitting as the ring was slightly big. The after service was brilliant, Francesco was a pleasure to deal with. He answered all the questions I had with regards to looking after the ring and pointed us in the right direction regarding insurance. I highly recommend Primo Diamonds they are a very professional and personable company. Thank you for my perfect ring!!

Respuesta de Primo Diamonds
I bought my engagement ring and my wedding band from primo diamonds with the help of Francesco, with a decent price and alot off help I thank him personally for delivering a excellent customer service, so thank you primo diamonds and to Francesco for all the help as I am now happily married man
Many thanks
Simon mataceva

Respuesta de Primo Diamonds
Francesco was really helpful in helping me decide the right ring to propose with. We managed to choose and get the ring made in a very short space of time as I had left it to late just before our holiday. Great service and great product!

Respuesta de Primo Diamonds
I went in knowing very little about engagement rings but Francesco did an amazing job, first educating me and then advising me on the best course of action for my ideas.
At no point was there a hard sell, he was always honest and the finished product was phenomenal, not to mention great after-purchase care. Would 100% recommend.

Respuesta de Primo Diamonds
10/10 exceptional service!!!
After attempting to bring my ring to reality with other jewellers I felt defeated, but luckily I found Francesco . Prompt response from my initial enquiry, provided brilliant guidance in selecting the style and stone to match the idea in my mind and then finally bringing that idea to reality, surpassing my expectations, all whilst making the process as easy as possible through out. Francesco you truly make bespoke jewellery an easy experience.

Respuesta de Primo Diamonds
I could not recommend Primo Diamonds and Francesco enough! I started with very little idea and he made the entire journey feel seamless. From picking out the stones to designing the ring itself I actually really started to enjoy the process. Not to mention he managed to make the ring in record time because I was flying out in a couple weeks! I could not thank you enough, you’ve helped in a moment me and my new fiancée will treasure for the rest of our lives.

Respuesta de Primo Diamonds
Francesco was incredible to work with on such a special journey! He really cared about our needs from start to finish. He ensured we were kept in the loop at every point, clearly communicating with us and answering every question we had. I could not be happier with my rings, it is all thanks to his professionalism and care! Couldn’t recommend more!

Respuesta de Primo Diamonds
I have to give the entire process of working with Primo Diamonds 5 stars! Francesco not only helped me design the perfect engagement ring for my fiancé but was tireless in his efforts to source the perfect stone. With such specific requirements his professionalism and persistence was second to none. The overall quality, finish and production time was also fantastic. I would highly recommend Primo Diamonds to anyone looking for an engagements ring. And would ask to speak to Francesco, as his knowledge and transparent approach really helped me throughout the process.

Respuesta de Primo Diamonds
I've been looking for an engagement ring for a while, however, I was unsure of how to decide on the perfect ring for my fiancé.
I was recommended by a close friend to visit Primo Diamonds and it was one of the beat decisions I've made.
I was able to book a discrete consultation with Francesco, managing to fit the meeting during times I wasn't with my fiancé. He helped explain all the options I had that fit within my budget.
It took a while for me to choose the perfect ring so having his expertise really helped! The whole experience has been fantastic and I can't recommend Primo enough!

Respuesta de Primo Diamonds
Francesco was brilliant from the moment he followed up my enquiry.
I was invited down to his shop with my Step father - He took us through everything we needed to know regarding Clarity, Carat etc etc - He was fantastic!
Not only did he deliver and get the ring done in time, he also made sure we were completely happy with the ring before handing the box and invoice over.
As most blokes get it wrong...including me! the ring was 5 sizes too BIG! (I thought I did my homework- I guess not) - I texted Francesco - This was no problem at all. After we came back from our holiday in Italy - My Fiancé travelled down to him and he had the ring re-sized the same day as we travelled some way to do it. TOP TOP MAN!
All round 5* - Cannot wait to come down for another day trip in the next year to get our wedding bands.
Josh H.

Respuesta de Primo Diamonds
10/10 service from Francesco from start to finish. Would highly recommend to anyone. Took an idea from a picture and made it into a masterpiece.

Respuesta de Primo Diamonds
Excellent service with quality products. Francesco made the process seamless from start till finish. He provided a selection of rings and support to ensure our wedding bands were exceptional.
Would highly recommend. Don't waste time going elsewhere.

Respuesta de Primo Diamonds
Highly recommend! Francesco was incredibly helpful from start to finish and in turn, we were able to design the perfect ring. Communication throughout was excellent and I received the ring within circa 4 weeks of the consultation.

Respuesta de Primo Diamonds
Francesco made the process very easy. From the first meeting he was very professional and worked with me to design the ring I had envisioned. He provided regular updates along the way to make sure I was happy with the process. Smooth from start to finish. I will be looking to arrange making the wedding rings with him again.

Respuesta de Primo Diamonds
A brilliant service and beautiful engagement ring. I was recommended to speak to Francesco and couldn’t have asked for a better experience, everything was explained clearly and he made the process completely stress-free. I can’t recommend highly enough.

Respuesta de Primo Diamonds
I reached out to Primo Diamonds being a complete rookie and having left it fairly late to have an engagement ring made for my better half.
From the first phone call, Francesco put my mind at ease; paying great attention to detail in my requirements and the fact that I knew nothing about diamonds whatsoever.
The consultation was brilliant, very chilled and not “forced upon” in the slightest. Francesco gave me an insight into everything (clarity, carat sizing and cuts) and I was able to pick the ring of my girlfriends dreams (thankfully she said yes!)
From start to finish it was such a seamless process and I couldn’t recommend Francesco and Primo Diamonds enough. The promptness, the quality of service and most definitely the ring.

Respuesta de Primo Diamonds
I recently sought the help of Primo to design and make a bespoke engagement ring. I found him to be very helpful, offering support and advise throughout the process of purchasing diamonds and the ring. He made himself available for several meetings to ensure that I was 100% happy, and went above and beyond with some niche requests I had. After purchasing the ring it needed to be resized, which he did and returned within 48 hours.
I highly recommend Francesco and Primo, very consultative and not at all 'salesy', he worked with my budget and I came away very happy. I also now have a very happy Fiancee too!
Thanks to all for a sterling job!

Respuesta de Primo Diamonds
Great experience! Francesco was very helpful and quite knowledgeable. Proccess was clear and easy and final product was perfect.

Respuesta de Primo Diamonds

Respuesta de Primo Diamonds
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