Pure Cremation Opiniones 

34.848
TrustScore: 5 sobre 5

4,8

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Consulta las opiniones de los clientes

Valorada con 5 estrellas sobre 5

I spoke with Kyle when I purchased my Pure Cremation. He explained everything to me very clearly. I called again twice to give further information. I spoke to Annalise and Jo. They all were very respe... Ver más

Valorada con 5 estrellas sobre 5

Its an easy read and informative of whats included and knowing it in an insurance fund that protects your money if anything happens to the company. Its very cheap compared to what traditional funerals... Ver más

La empresa ha respondido

Valorada con 5 estrellas sobre 5

My parents wanted to both get a pure cremation so we made contact and spoke to a friendly man called Dan (Daniel Sinclair) who helped us every step of the way to make sure it was what my parents want... Ver más

La empresa ha respondido

Valorada con 5 estrellas sobre 5

Simple to set up plan great price all fits my funeral requirements. Easy information to understand and great customer care should you require any help. Thank you Pure Cremation for taking the weight o... Ver más

La empresa ha respondido

Información sobre la empresa

  1. Servicio de cremación
  2. Director de servicios funerarios

Sobre Pure Cremation

Escrito por la empresa

About Pure Cremation

Pure Cremation is Britain's most-chosen funeral plan provider – and the only provider of a pure cremation. Our funeral plan includes everything you need for a dignified, respectful funeral – so there’s nothing else that family need arrange or pay for. A pure cremation means your funeral, your way – guaranteed. We are delighted to have more 5-star customer reviews on Trustpilot than any other funeral provider.

A pure cremation is just like a traditional funeral, but without a ceremony at the crematorium. That means family can arrange a much more personal send-off, and it means our plans are much more affordable – less than half the cost of a traditional funeral.

FREE GUIDE FUNERAL PLANS FAQ'S Pure Cremation Funeral Planning Limited is authorised and regulated by the Financial Conduct Authority. Registered address: Charlton Park Crematorium, Charlton Down, Andover, SP110TA. Tel: 01264 319 319. Registered in England and Wales No. 09906976.

Información de contacto

4,8

Excelente

TrustScore: 5 sobre 5

35 mil opiniones

5 estrellas
4 estrellas
3 estrellas
2 estrellas
1 estrella

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4,8

Todas las opiniones

(34.848)

6630 opiniones en los últimos 12 meses

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Valorada con 5 estrellas sobre 5

The questions was easy and…

The questions was easy and straightforward to answer
It wasn't that long to fill in the form and I would recommend it to anyone

13 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for recommending us. We're really pleased you found it so straightforward to get everything sorted.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Friendly caring and fast service all…

Friendly caring and fast service all questions were answered honestly but sincerely

12 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for sharing this. It's good to know you found our service friendly, caring, and efficient, and that all your questions were answered sincerely.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Very easy to fill in form and quick…

Very easy to fill in form and quick response after I had sent in the form along with my cheque for the total amount!
I would certainly recommend!

31 de julio de 2026
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Respuesta de Pure Cremation

We're delighted that you found it easy to arrange your plan and that you received a quick response. Thank you for your recommendation!

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Very easy to apply and set up

Very easy to apply and set up. Clear information on what to expect, and all literature received in a timely manner. Direct debit was easy too and set up to a date that suits me. Not actually had to use their services yet, as I haven’t died as yet lol. But so for what I can see is looking good.

6 de septiembre de 2026
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Respuesta de Pure Cremation

We're pleased that you found the setup process easy and that the information provided was clear and timely. Thank you for choosing us.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Peace of mind for mum

Everything was explained thoroughly, it was what mum wanted and she feels good that everything is in place for when she needs it

9 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for your positive feedback. It's great to know that your mum feels reassured having everything in place.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Quick and easy to arramge

Quick and easy to arramge. Together with plesent and efficent servicr

5 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for your positive feedback. We're so pleased that arranging everything was quick and easy, and that you found our service pleasant and efficient.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Having chosen Pure Cremation, I feel confident that my family will not have difficulties with my funeral and other arrangements.

On telephoning I was soon speaking to a very helpful colleague, who answered my questions fully and made me feel comfortable to choose Pure Cremation. I was delighted to receive the booklet with useful information and suggestions of important actions to take, that I had not yet thought about but which will help my family in future.

12 de septiembre de 2026
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Respuesta de Pure Cremation

We're glad you felt at ease speaking with our team and that all the information provided was helpful. Thank you for rating us with 5 stars.

Kind regards,

Pure Team

Valorada con 2 estrellas sobre 5

My parents had both decided that they…


My parents had both decided that they wanted to be cremated when the time came. They had chosen Pure Cremation because they believed it would take the pressure off us as a family and make things easier when the time came. Sadly, our experience was very different from what we had expected.
When my dad passed away, we contacted Pure Cremation in the early hours of the morning. The questions we were asked felt endless and, at such a difficult and emotional time, some seemed unnecessary. Even the doctor and Macmillan nurses commented on how many questions we were being asked. There was very little that felt personal or compassionate about the process.
When the large black van arrived, with a huge Pure Cremation sign covering the side, two men came into the house. We said our final goodbyes and were asked to leave the room while they prepared Dad for removal. The men were pleasant enough, and they told us when they were ready.
However, when the rear doors of the van were opened, I could see other people's loved ones inside. I was completely unprepared for this and found it deeply upsetting. Dad was then taken more than 60 miles away, where he was held until the day of his cremation.
That wasn't how we had imagined his final journey. The prominent branding on the van also felt particularly inappropriate to us at such a sensitive moment. Knowing that Dad was travelling alongside other people who had passed away made the whole experience feel very impersonal.
We did eventually receive Dad's ashes, and we were able to hold a gathering for him, but throughout the process it was difficult not to feel that everything had been handled as a transaction rather than as the final arrangements for someone's much-loved husband and dad.

The cost also wasn't significantly cheaper than arranging a simple, no-frills cremation through a local funeral service, which was something we had not fully appreciated beforehand.
Thankfully, my mum hadn't taken out a plan for herself, and after this experience she has decided that she would not use Pure Cremation. She now finds the television adverts difficult to watch because they don't reflect the experience our family had. The TV goes off.
I appreciate that other families may have very different experiences, but sadly I cannot recommend Pure Cremation based on ours. If I could offer one piece of advice, it would be to speak to a good local funeral service and find out exactly what happens to your loved one, where they will be taken, how they will be cared for, and what the total cost will be before making a decision.
For our family, the experience felt cold, impersonal and very different from what my parents had believed they were choosing. We had hoped Pure Cremation would make an incredibly difficult time easier for us. Sadly, it didn't.
Actual date of service used was in March 2024 but unable to select that far back.

5 de marzo de 2026
Opinión espontánea
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Respuesta de Pure Cremation

Please accept our condolences to you and your family for the loss of your father. We’re sorry to learn that certain aspects of the service did not meet your expectations.

Before we attend, we always complete a risk assessment to ensure the appropriate number of team members are present. This helps us to safeguard both the person who has passed away and our team, and ensures that all duties are carried out safely, professionally, and with dignity at every stage.

When we are instructed to bring someone into our care, our team will attend in one of our private ambulances. These vehicles are purpose designed to be discreet, while ensuring that the highest standards of dignity, respect, and care are maintained throughout the transfer. Each ambulance carries a small Lotus flower logo, allowing it to be clearly identified as part of our service while remaining understated and unobtrusive.

We would like the opportunity to raise your feedback with the appropriate team, but we currently don’t have enough information to do this. We would be grateful if you could kindly provide us with your father’s full name, your name and preferred contact details. You can share this through Trustpilot or by email at customercare@purecremation.co.uk, by including “review” in the email subject.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Made things easy and simple …

Really easy and thoroughly made things clear and simple 👌

12 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for choosing us. We're pleased we could make everything clear and straightforward.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Had a very positive experience using…

Had a very positive experience using Pure Cremations for my Mother's Funeral arrangements, so we booked our own funerals due to that

4 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you very much for your review. It's good to read of your positive experience with your Mother's funeral arrangements and that it led you to make your own plans with us too.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

My experience was really good

My experience was really good , the staff were really help ful and understanding nothing was to much for them . they made me feel at ease and explained everything clearly . so glad that I called you , put my mind at rest now that all is sorted .
Thank you all so much .

9 de septiembre de 2026
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Respuesta de Pure Cremation

We're so glad to hear that our team was able to put your mind at ease and clearly explain everything. Thank you for sharing your positive experience!

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

So helpful

So helpful, very informative, easy to organise. Definitely would recommend. Thank you Pure Cremations

4 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you! We're incredibly grateful for your positive feedback and recommendation.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Friendly staff

Friendly staff, clear communication, all very reassuring and efficient.

11 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for leaving a review and sharing this positive feedback with us.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

My final journey

I had been thinking about sorting my funeral for a while. I'm in good health but figured it was time. I have been to so many Cremations rushed conveyor belt affairs and didn't want that for my family.
I spoke to a lovely person from Pure Cremation who answered my questions honestly and frankly and talked me through every step of my last journey.
To know my payment was fixed with no added extras was also a weight off my mind.
Nobody wants to think about it I was shaking when I picked up the phone, after the call the sense of relief knowing that everything had been sorted. All my family had to do was take my ashes to the pub have a drink on me and scatter me to the four winds!

11 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for sharing your thoughts and feedback. It's nice to know that you found exactly what you wanted with a Pure plan and that you felt supported during your call.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Helpful

Helpful, understanding, knowledgeable

4 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you very much for this great feedback. We're glad you found everyone you spoke to helpful and understanding.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Rest in peace

Its an easy read and informative of whats included and knowing it in an insurance fund that protects your money if anything happens to the company. Its very cheap compared to what traditional funerals cost and i dont want a service for me. Lots of emails telling me whats going on and knowing that i can just pick up the phone to speak to someone if anything changes with me. I would highly recommend this company.

10 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for your wonderful review! We're so glad that you found the information clear and this gave you the reassurance to go ahead.

Kind regards,

Pure Team

Valorada con 5 estrellas sobre 5

Financial burden gone, peace of mind gained

I found the whole process very easy to complete online and all the information I wanted was right there for me to see. It was so easy, and so much cheaper than the usual ‘funeral’ that one other member of our family has already asked me take a policy out for them, with another considering it very seriously. All of them have said we don’t want to put a financial burden on any of you when we’re gone, so finding that these policies are so much cheaper has made them all feel like they’ve done the right thing. The information provided with the certificates about getting your affairs in order was also very useful. I’ve already recommended it to several friends and will continue to do so. Big thumbs up from me 👍

4 de septiembre de 2026
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Respuesta de Pure Cremation

Thank you for your fantastic feedback! We are so pleased to hear that you found our online process easy and that the information provided was helpful and clear. It's wonderful to know that our affordable options have brought peace of mind to your family, and that you've found value in the resources for getting affairs in order.

Kind regards,

Pure Team

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